Thoughts & Predictions for a Changing Landscape
Our experts read and experience things. Then they write about them. Read them here.
Strategically placed digital signage can have a strong influence on the customer experience — provided you have an effective content strategy.
Signs with these advanced technologies can capture a range of characteristics such as gender, age, body style, clothing style — even mood.
Satellite provides the critical point-of-sale connectivity that rural and remote stores require in order to validate and process credit card transactions in real time.
Following a decade of modest but steady growth, the global market for unified communications solutions has been on fire recently as organizations move to support increasingly distributed workforces.
Electronic shelf label (ESL) systems are bridging the gap between the physical and cyber shopping experience.
Over the past two decades, digital signage has gradually changed the way retail operations connect with their customers.
The manufacturing industry has long used collaborative robots — or cobots — that work alongside humans to assemble, inspect, package and move products.
Digital marketing experts claim that most people are exposed to around 4,000 to 10,000 advertisements daily.
Declining in-store sales have led some of the country’s most iconic brands to try a new approach — opening smaller, strategically located stores.
The ability to edit and update content rapidly in order to engage audiences is one of the great features of digital signage.
The ability to deliver content in Netflix-like fashion helps ensure a steady stream of dynamic, uniquely branded content to customers, colleagues, partners and prospects.
Digital signs incorporating touchless interfaces such as facial, gesture and voice recognition give businesses numerous ways to enhance the customer experience.
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