Thoughts & Predictions for a Changing Landscape
Our experts read and experience things. Then they write about them. Read them here.
Digital marketing experts claim that most people are exposed to around 4,000 to 10,000 advertisements daily.
Declining in-store sales have led some of the country’s most iconic brands to try a new approach — opening smaller, strategically located stores.
The ability to edit and update content rapidly in order to engage audiences is one of the great features of digital signage.
The ability to deliver content in Netflix-like fashion helps ensure a steady stream of dynamic, uniquely branded content to customers, colleagues, partners and prospects.
Digital signs incorporating touchless interfaces such as facial, gesture and voice recognition give businesses numerous ways to enhance the customer experience.
Effective communication has always been an important factor in employee engagement — and that’s especially true after two years of uncertainty…
Like any network-connected device, digital signage systems are susceptible to unauthorized access.
As businesses of all sizes look to improve their competitiveness and performance, the need for successful strategies to engage employees is proving essential.
Putting off technology upgrades to conserve cash is usually a poor strategy due to steadily increasing costs for maintaining and supporting aging gear.
The supply chain has become functional kryptonite for most businesses. Pandemic-triggered workforce and material shortages coupled with transportation issues have weakened the global economy.
As with any major technology initiative, you need a clear and focused plan with measurable objectives to get the most from your signage investments.
Through a unique combination of leading-edge technology and creative content, today’s signage solutions can transcend conventional advertising to fundamentally transform the customer experience.
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