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4 Outdoor Digital Signage Roadblocks (and How to Overcome Them)

4 Outdoor Digital Signage Roadblocks (and How to Overcome Them)

In a previous post, we discussed the myriad of business benefits of outdoor digital signage, particularly among quick-service restaurants (QSRs). Outdoor digital signage eliminates the cost and effort associated with designing, printing and updating traditional printed menu boards in the drive-thru, and provides the ability to change menu items, prices and promotions on the fly. A Forrester Research study found that a 10-store QSR organization would see a 196 percent ROI from outdoor digital signage.

Monday, June 04, 2018/Author: IV DIckson, Director, Digital Signage /Number of views (665)/Comments (0)/

Overcoming the Challenges of Outdoor Digital Signage, Part 2

In our last post, we discussed how outdoor digital signage enables brands to deliver compelling content to customers outside the facility. This is particularly beneficial for quick-service restaurants (QSRs), which generate two-thirds of their revenue in the drive-thru. Outdoor digital signage also has compelling uses for convenience stores, retail establishments and many other operations.

Tuesday, October 13, 2015/Author: The SageNet Team/Number of views (2413)/Comments (0)/
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