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How Digital Menu Boards Boost Drive-Thru Sales and Efficiency

How Digital Menu Boards Boost Drive-Thru Sales and Efficiency

While digital signage is more expensive than traditional illuminated menu boards, studies show that the additional investment pays off. Although digital menu boards can be roughly twice the $12,000 price of high-end light-box boards, QSRs are seeing an ROI in 12 to 18 months, along with reduced total cost of ownership (TCO) over the normal life of the equipment.

Monday, June 24, 2019/Author: IV DIckson, Director, Digital Signage /Number of views (282)/Comments (0)/
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