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Why HDBaseT Is Replacing HDMI in Digital Signage Solutions

Why HDBaseT Is Replacing HDMI in Digital Signage Solutions

If there was an excitement meter for the various components of a digital signage system, cabling would barely register. People like to talk about high-definition (HD) video, interactive capabilities and extra-large displays while cables literally hide in the background. However, as HD becomes ubiquitous, cabling for digital signage becomes more complex. Many organizations are struggling to send HD video over long distances in a way that’s reliable and cost-efficient. It’s not as simple as buying an HDMI cable for the 55-inch flat-screen TV in your living room.

Tuesday, July 17, 2018/Author: IV DIckson, Director, Digital Signage /Number of views (415)/Comments (0)/
4 Outdoor Digital Signage Roadblocks (and How to Overcome Them)

4 Outdoor Digital Signage Roadblocks (and How to Overcome Them)

In a previous post, we discussed the myriad of business benefits of outdoor digital signage, particularly among quick-service restaurants (QSRs). Outdoor digital signage eliminates the cost and effort associated with designing, printing and updating traditional printed menu boards in the drive-thru, and provides the ability to change menu items, prices and promotions on the fly. A Forrester Research study found that a 10-store QSR organization would see a 196 percent ROI from outdoor digital signage.

Monday, June 04, 2018/Author: IV DIckson, Director, Digital Signage /Number of views (479)/Comments (0)/

Overcoming the Challenges of Outdoor Digital Signage, Part 2

In our last post, we discussed how outdoor digital signage enables brands to deliver compelling content to customers outside the facility. This is particularly beneficial for quick-service restaurants (QSRs), which generate two-thirds of their revenue in the drive-thru. Outdoor digital signage also has compelling uses for convenience stores, retail establishments and many other operations.

Tuesday, October 13, 2015/Author: The SageNet Team/Number of views (2251)/Comments (0)/
Overcoming the Challenges of Outdoor Digital Signage, Part 1

Overcoming the Challenges of Outdoor Digital Signage, Part 1

Many quick-service restaurant (QSR) brands have invested heavily in digital menu boards, taking advantage of the flexibility and marketing benefits that digital signage has to offer.

Friday, October 09, 2015/Author: The SageNet Team/Number of views (1834)/Comments (0)/
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